Cookie Policy

Our Service uses “cookies” to distinguish you from other users of our Service and to anonymously track visiting and browsing patterns.

Cookies are used by most website operators to support website functionality. A cookie is a small text file implanted on the hard disk of your computer when you visit the site. Cookies can contain information about the user, such as your name, address, e-mail details and your user preferences.

While cookies and the information they obtain may not identify a living individual on their own, they may be able to do so in combination with other information held by us or a third party. This helps us to provide you with a good experience when you browse our Service and also allows us to improve our site.

The cookies used on our website have been categorised based on the guidelines found in the ICC UK Cookie guide as follows:

Strictly Necessary Cookies

These cookies are essential to enable you to browse around our website and use its features. Without these cookies, services like shopping baskets and online payments cannot be provided.

Performance Cookies

These cookies collect information about how you use our website — for instance, which pages you go to the most. This data may be used to help optimise our website and make it easier for you to navigate. These cookies are also used to let affiliates know if you go to their website via an affiliate link and if your visit resulted in the purchase of a product with them, including details of the product you purchased. These cookies don’t collect information that identifies you. All information these cookies collect is aggregated and therefore anonymous.

Functionality Cookies

These cookies allow our website to remember the choices you make while browsing.

Our use of cookies and similar technologies

and authentication:

When you sign in to your SAMI account using your account details, we store a unique ID and the time you signed in within an encrypted cookie on your device. This cookie allows you to move from page to page within the site without having to sign in again on each page.

Third-party advertisers:

Some external product links will forward to third-party advertisers from where the product is made available for you to purchase. Such links are provided through affiliate programs that SAMI provide on the website.


In order to provide our products, we use cookies and other identifiers to gather usage and performance data. For example, we use cookies to count the number of unique visitors to a web page or service and to develop other statistics about the operations of our products. This includes cookies from third-party analytics providers, such as Google Analytics, Alexa and New Relic.

We prohibit analytics providers from collecting or accessing information that directly identifies you (such as your name or email address). You can opt-out of data collection from Google Analytics here: (requires you to install a browser add-on)

Analytics and performance data collected through cookies is always anonymous and aggregated.

By using Google’s Analytics service (used by millions of websites), provides us with statistics to our website and requires some of the Google cookies which do not store any personal data. The cookies are as follows:-

__utma – expires after 2 years

__utmb – expires after 30 minutes

__utmc – expires when your browser session ends

__utmz – expires after 6 months

How to control cookies

Most web browsers automatically accept cookies but provide controls that allow you to block or delete them. Details on how to block or delete cookies will vary depending on the browser being used, but instructions should be available in each browser’s privacy or help documentation.

Certain features of the SAMI service depend on cookies. Please be aware that if you choose to block cookies, you may not be able to sign in or use many features of the SAMI platform and any preferences that are dependent on cookies may be lost. If you choose to delete cookies, settings and preferences controlled by those cookies, including advertising preferences, will be deleted and may need to be recreated.

Contact us

If you have any questions about this notice or want to exercise any of your rights as set out above, please contact us through our contact form.